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Cookie Policy  

Cookie and Other Trackers Policy 

This cookie policy (hereinafter the “Policy”) is intended to inform users of the website  https://www.campusofthefuture.hec.fr/ (hereinafter the “Site”) about how cookies are used by the HEC Foundation, as well as the options available to users to accept, refuse, and manage their preferences regarding these cookies.

 

Cookies (hereinafter “Cookies”) are placed on the terminal device (computer, smartphone, tablet) of any visitor, donor, prospect, or user of the Site (hereinafter the “User”) who browses the Site and/or uses its functionalities (hereinafter the “Services”). Cookies are text files that can be used by websites to make the user experience more efficient.

 

1. Types of Cookies Placed, Purposes, and Partners 

 

Different types of Cookies are placed on the User’s device through our Site by various partners. 

 

1.1. Technical Cookies 

 

Technical Cookies are essential for the functioning of the Site. They do not allow behavioral tracking or identification of the User. They are placed by default and cannot be disabled by the User, as the Site cannot function properly without them. 

 

These Cookies are used for the following purposes: 

  • Ensuring the security of the Site or requested Service 

  • Enabling the User to use the main functionalities of the Site 

  • Saving the User’s choice regarding the acceptance or refusal of non-technical Cookies 

     

1.2. Audience Measurement and User Experience Improvement Cookies 

 

If the User consents via the Site’s Cookie banner, these Cookies help establish statistics on visits and the use of various elements of the Site (sections and content visited, navigation paths). 

 

These Cookies are used for the following purposes: 

  • Understanding the Site’s audience through statistics or combinations of data from various sources 

  • Developing and improving the Site’s Services using information about the User’s activity on the Site

 

1.3. Advertising and Personalized Content Cookies (excluding geolocation) 

 

If the User consents via the Site’s Cookie banner, Cookies that enable the display of personalized advertising and content (without using the User’s geolocation) will be  placed on the User’s device. 

 

These Cookies serve the following purposes: 

  • Storing and/or accessing information on the User’s device to recognize it during future visits, for one or more of the purposes listed below 

  • Creating profiles for personalized advertising 

  • Creating profiles for personalized content 

  • Actively analyzing device characteristics for identification 

  • Using limited data (such as approximate location, site visited, device type) to select targeted advertising 

  • Using profiles to select personalized advertisements 

  • Using profiles to select personalized content 

 

1.4. Geolocated Advertising and Content Cookies 

 

If the User consents via the Site’s Cookie banner, some of our partners will use precise geolocation data (within a radius of less than 500 meters) in order to: 

  • Store and access this geolocation information to display targeted advertising 

  • Store and access this geolocation information to conduct marketing studies for better market understanding 

 

1.5. Performance Measurement of Personalized Advertising and Content Cookies 

 

If the User consents via the Site’s Cookie banner, these Cookies are used for the following purposes: 

  • Measuring the performance of personalized advertising to determine how effective the advertisement was for the User 

  • Measuring the performance of personalized content to determine whether such content reached its target audience and matched the User’s interests

 

1.6. Our partners

Different types of Cookies are placed on the User’s device via our Site by various partners:

  • Matomo (HLB Mann Judd, Level 8, 57 Symonds Street, Grafton, Auckland 1010, New Zealand):
    Data processing based on consent:
    Actively analyzing device characteristics for identification
    Understanding audiences through statistics or combinations of data from different sources
    Creating personalized content profiles
    Developing and improving services
    Measuring content performance
    Storing and/or accessing information on a device
    Using precise geolocation data
    Using profiles to select personalized content
    You can learn more about Matomo and how this entity processes data in its privacy policy.
     
  • YouTube (901 Cherry Ave., San Bruno, California 94066, United States):
    Data processing based on consent:
    Understanding audiences through statistics or combinations of data from different sources
    Creating personalized content profiles
    Creating profiles for personalized advertising
    Developing and improving services
    Measuring content performance
    Measuring advertising performance
    Storing and/or accessing information on a device
    Using limited data to select advertising
    Using profiles to select personalized content
    Using profiles to select personalized advertising
    You can learn more about YouTube and how this entity processes data in its privacy policy.

 

2. Accepting or Refusing Cookies 

 

Technical Cookies

In accordance with applicable regulations, the HEC Foundation may place Cookies on the User’s device without requiring consent when these Cookies are strictly necessary  for the functioning of the Site. Only prior information is required. 

 

All other Cookies 

The placement of non-technical Cookies requires the User’s prior consent. 

Upon the User’s first visit to the Site, a Cookie banner appears. Through this banner, the User may: 

  • Accept or refuse all non-technical Cookies by clicking “Accept and close” or “Refuse and close” 

  • Accept only certain non-technical Cookies by clicking “Customize” 

 

Refusing non-technical Cookies does not restrict access to the Site; however, it may limit some functionalities. 

 

The User’s choices (consent or refusal) regarding Cookies will be stored for 13 months. After this period, the User’s choice will be requested again during a new visit to the Site. 

 

3. Withdrawing Consent or Changing Cookie Preferences 

 

The User may withdraw consent or modify their preferences for non-technical Cookies at any time by clicking the link below or the "Cookie Preferences" link available on all pages of the Site.

 

4. Cookie Storage Duration 

 

Cookies are considered “persistent” when they remain on the User’s device until they expire or until deleted by the User. 

 

Cookies are considered “session” Cookies when they are automatically deleted when the User closes their browser. 

  • Persistent Cookies may be stored for up to 13 months from their placement or the User’s consent. 

  • Session Cookies expire at the end of the User’s browsing session.

 

5. Policy Updates 

 

This Policy may be updated at any time in the event of changes to the applicable regulations. Users are encouraged to review this Policy regularly, along with its latest update date.